Shaun Nestor
1 min readJan 23, 2018

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But why?

A million tiny decisions went into this (or, perhaps the joke is on us and it is all just a terrible happenstance — wouldn’t that be funny?) particular shape.

When Apple could have done so much better, a more elegant solution, a “wow” factor that really put themselves out in front of the competition.

This, after all, is the company that spent millions on a machine to make light shine through metal.

Why settle for a uniquely rounded notch?

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Shaun Nestor
Shaun Nestor

Written by Shaun Nestor

I help smart leaders and entrepreneurs who feel lost, overwhelmed, or frustrated by all of the challenges of running a business.

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