Since at least 2003, Facebook has responded to criticism by offering a vague apology when rolling out privacy-eroding changes. Usually, these changes are called “features” and forced upon users with little to no warning.
Staring down a storm of criticism around privacy issues on Facebook, CEO Mark Zuckerberg promised today to give users an easy way to opt out of third-party services. Probably, though, most users would be a lot happier if Facebook came up with a simple approach to opting into those services, rather than out of them.
Jacqueline Emigh, PCWorld, May 24th 2010
In 2018, after the Cambridge…
Recently, a number of websites I followed either removed their comments section or announced their intent to do so.
Frequently noted as the reason for removal included a lack of engagement, a lack of civility, a change in reader habits, or — as they were originally designed — comments not adding to the conversation.
Over the years, we’ve seen that kind of engagement decline and readers choose to connect with us (and each other) via social media, newsletters, email and our events. We’ve observed our own habits as readers change, as well. …
We need to realize two truths:
We learn about order of operations in elementary mathematics. The idea that a process must follow a pre-scripted series of steps to insure the correct answer is found.
Order of operations does not apply to just math equations. In fact, it applies to everything from financial decisions, HTML code, product launches, publishing a blog post, and prioritizing your company’s resources.
Consider you have a large jar. Around it, you have a collection of large and small rocks, a pail of water, and a bucket of sand.
If you pour the sand in first, you can be assured the rest of…
I’ve resisted the urge to write about the Facebook privacy meltdown and ensuing faux-panic.
In truth, I believe most of the controversy is entirely overblown and extreme examples are being made.
But they are being made, nonetheless.
And Facebook isn’t helping itself.
Where does that leave businesses? Many feel that they “must do something” as a small, yet vocal, subset of consumers and lawmakers are calling for “something” to be done. We’ve seen large brands like Tesla, SpaceX, Mozilla, and Playboy all say they are giving up their Facebook presence.
Another outcry. Another PR-driven opportunity to “take a stand.”
Literary giants C.S. Lewis, J.R.R. Tolkien, Charles Williams and Hugo Dyson famously gathered at an Oxford pub called The Eagle and Child (which you can still visit today). The group, known affectionately as The Inklings served as both inspiration and support for one another. They read published works, shared manuscripts, and discussed life and social issues.
Perhaps surprising to learn, even after each had written wildly successful pieces, they each battled their own insecurities, self-doubt, creative drought, and personal issues.
Have you ever suffered from the internal battle? Have you ever doubted yourself and your abilities? Have you…
Many of the expert entrepreneurs I talk to are passionately consumed with the details. The little things that go into making a beautiful website — perhaps choosing from 1000s of font and color combinations. Or obsessing over a competitor’s website. Or wanting a carbon copy of something they’ve seen.
While I can support attention to detail, we must also remember utility. And the fact that we should provide a service to our clients.
If the client cannot navigate the site, find what they are looking for, or feel pressured into contacting you before they get information- they’ll leave. …
I’m guilty of this, too. I’ve written about how to build your company through referrals, the wrong ways to ask for referrals, and how to do the work for your clients so they’ll be more likely to refer you.
Well, that’s all great to know, but what the heck do you do once you actually get a referral? There’s not a lot of information out there about how to turn your referrals into new clients. It’s like everyone is more focused on getting names and contact information than learning how to turn those leads into new clients. …
Think of the last big ticket item you purchased. Likely, you started your journey online. You did some basic research, read reviews, compared products, did your due diligence, etc.
Then, maybe, you reached out to a brand directly? Not always, but, if you had a question, you probably sought out an answer from a trusted source.
Before you committed, you educated yourself.
Now, let’s switch hats. Now you’re the leader of the brand selling big ticket items.
You know there is uncertainty in the mind of your buyer. You know there are conflicting pieces of information floating out there. …
We live in an ever-connected society. The technology that was supposed to make our lives easier, actually makes it more frantic. Our need to be connected often shortcuts our ability to connect with those around us.
The same with time.
Our time-saving technology has tricked us into believing that there is a microwave option for nearly everything.
We can summon rideshares, check real-time reports, gauge user response, and click ourselves to exotic far off lands through the lens of a smartphone.
What we forget is the long game. The view that is only accessible by taking the walking path. …